Executive Decision

I took a little time out to reevaluate what I'm trying to do with this blog. Prior to that short self-prescribed blog hiatus, I'd been spending a lot more time creating a marketing strategy for the blog than I'd been spending writing.

I started this blog to write, and only to write. I have very limited free time in my life right now, and very little opportunity to write. So I created this blog to serve as my journal and a sort of showcase of my writing ability. (I'm a new mom and at home a lot, without this uber busy schedule I used to maintain... I am not ashamed of my need for some external praise; this blog was intended to fulfill that need and has served that purpose well.) I have been exploring some contract work in ghostwriting, copywriting, editing and proofreading - so in addition to getting personal props from my Facebook friends, I have used this blog in an effort to get writing gigs. But that's where the "professionalism" was supposed to stop.

At some point a few months ago, the marketer in me woke up. Before I even realized it, I'd hired a designer for a site facelift, linked my blog to a new Twitter account and only a typical shortage of personal funds prevented me from buying my own domain name. I'd started creating a robust editorial plan and signed up for Rafflecopter, Conversant, Mommy Bloggers and a host of other websites dedicated to helping moms promote and ultimately monetize their new blogs.

Before I knew it, this blog started to feel a lot like work. It was work. I was spending my time working on the blog instead of writing it. 

I haven't done a poor job either, as my audience has grown a bit. And I don't want to backtrack or undo anything I've done to promote the blog over the past few months. I love the fact that I've gained a larger following - and I really do love each of you for spending your time reading this. But I don't want to spend any more of my precious little time promoting anything, at least not right now. I want to spend that time writing.

So I've made an executive decision: I'm going to suspend all active marketing activity and I'm just going to write when I want to and about whatever I want to. Effective immediately.

Sure, I'll still talk about Boobs and Poop, my baby and my husband; but I think I'm going to include more stories about my current professional journey (as much as I can because much of it is TOP SECRET for now!). I'll also include more stories about our travels as a family.

I think I'll recount some of my own romantic tales and explore how some of my earlier experiences may have solidified some of the idiosyncracies that I now expect my husband to deal with...  A recent dream and subsequent conversation with my husband have drowned my thoughts in a sea of ex-boyfriends past. There is some very deep, and wildly entertaining stuff to be written about my teenage years and my twenties. There are stories I'll tell with a sort of perverted pride (while at the same time I hope my daughter never reenacts any of the ridiculous details.). You should totally read all of these stories, and she should not.

So I'm very excited to dedicate more time to writing, and I'm excited for you to benefit from the reading of all of this new fabulous writing!